Strategy

Details of regional strategy.

The strategy supports the Vision for Swimming based on British Swimming and the three home countries fundamental priority of ensuring swimming is accessible to all, regardless of age, gender, creed, ethnic origin, sexual orientation, economic position, disability and level of ability.

British Swimming Chief Executive David Sparkes and Chairman Alistair Gray answer your questions in a special interview (13m 53s flashplayer required)

Guidelines illustrate sport’s role in health of our nation

New physical activity guidelines published by the Chief Medical Officer underline the significant health benefits of playing sport regularly.

The new guidelines include a new weekly target for adults to get 150 minutes of physical activity in bouts of ten minutes or more. They also recognise the added health benefits of vigorous activity. The aim is to encourage individuals to be active every day in a way that is suitable for their day-to-day lives.

The UK-wide guidance provides further evidence for those making the case locally and nationally for the positive role that sport can play in improving health outcomes. This opportunity to increase collaboration with health partners is important at a time when a number of changes are taking place in the NHS and in the allocation of significant public health budgets.

ASA gives its support to the Government’s Public Health Responsibility Deal

The ASA has given its support to the government’s Public Health Responsiblity Deal in a bid to ensure swimming and other aquatic activity is at the heart of creating a fitter and healthier Britain.

Launched on 15 March 2011, the Public Health Responsibility Deal has been established to tap into the potential for businesses and other organisations to improve public health and tackle health inequalities through their influence over food, alcohol, physical activity and health in the workplace.

Swimming - taking the plunge for a fitter lifestyle

The ASA has a central role in promoting swimming as a healthy lifestyle choice.

The key aim of ‘Swimming – taking the plunge for a fitter lifestyle’, is to get more people swimming more often – by transforming the way swimming is delivered. This includes creating a clear framework for the health agenda and implementing strong leadership in swimming pools and outdoor swimming environments. The ASA believe success lies in exciting the population about swimming rather than relying on legislation for a healthier society.

Download the ASA Health Strategy full version

British Swimming Strategy 2009 - 2013

Download strategic plan which sets out to provide an important step towards delivering athletes with world class talent competing at a world class level supported by a world class system.

Pools and volunteers to benefit from London 2012 initiative

Minister for Sport and the Olympics Hugh Robertson MP has announced plans for a £135 million mass participation initiative to ensure a long-term legacy from the London 2012 Olympic and Paralympic Games.

The Places People Play initiative will be delivered by Sport England, in association with the British Olympic Association and British Paralympic Association, investing National Lottery funds into facilities and participation at grassroots level.

ASA Chief Executive David Sparkes said: “We welcome the Places People and Play initiative and swimming feels confident this will build a legacy from staging the Olympics.

Putting the people back into participation

A strategy paper setting out how local councils can help achieve a legacy of mass participation for everyone, whatever their ability and wherever in the country they live.

12492664.pdf 1.12 MB

Cancellation of Free Swimming Programme and 2009/10 Annual Report

Savings of around £73 million have been made as part of DCMS's contribution to reducing the fiscal deficit.

"We are facing an unprecedented financial situation in this country, and it is essential that we act now to reduce the country’s debt," said Jeremy Hunt, Secretary of State for Culture, Olympics, Media and Sport.

"We have examined a number of schemes to determine whether they remain a Government priority, value for money, and affordable in the current economic climate. This has involved some incredibly difficult decisions, but the cultural and sporting worlds, like everyone else, urgently need the country’s finances to be returned to a sustainable position."

DCMS has published new research which shows that this scheme has not delivered value for money, so funding will end this summer.

Health and Participation - Making the case for Swimming 2009

This ‘digest’ of research is designed to be used as a reference document for those members of the ASA and external partners who are seeking an overview of research material about swimming, health and participation.

This document is designed for ASA colleagues and external partners:

  • who are quickly seeking to find out more about a research area
  • who are trying to find a start point for a whole area that they need to research
  • who are about to make a funding bid
  • who need to make the case for health and/or a particular aspect of health and are looking for a start point for their work
  • who need health information that can be fed into a document they are preparing

Swimming participation factsheet

Results for swimming from Sport England's Active People Survey 3 (2008/9) published December 2009, highlighting weekly participation rates by key demographic groups, and the frequency of participation in swimming.

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